This is a strong release from King Magnetic with a lot of replay ability. There is plenty of aggression and energy to help make this an entertaining listen.
The production is great with a lot of easy listening combined with haunting sounds to help punctuate King Magnetic’s messages. The beats flow together very well and help make this a cohesive full listen through. Maybe something a little more pop based could bring in a few more listeners, however King Magnetic knows who his music is aimed at at works well for that demographic.
The lyricism is good, but not fantastic. King Magnetic has a strong delivery that helps boost the impact of his wordplay, but a lot of the punch lands in the themes in the music. There is a chance that some more complex wordplay would help boost the level of detail, but might have lost the impact of the message.
The features are a good selection as they sound like they have chemistry with King Magnetic which always translates into better songs. Each has a style that compliments Magnetics own and helps make better verses for everyone. Maybe some singers could give a little more depth, but this is a great selection of guests.
Overall, this is a rock solid release that is a good addition to King Magnetic’s catalogue. With some aggressive songs and a few softer ones, everyone should give this album a try and more will like it than they might expect.