This album is Yo Gotti making more music about what he knows with his same drawl that he always uses. His style and content is becoming stale which is accentuated by his inability to write a hook.
The production has plenty of energy running through it to help the listener enjoy some aspect of this project. There is some diversity in the backings but not enough to stop a lot of the songs sounding very similar. Yo Gotti should look to try some new types of beat so he can continue to stay current in the rap game.
The lyricism is not good with a lot of basic wordplay that allows the rhymes to be forgettable and takes a lot of their impact. More variations in flow would have helped a lot as well as Yo Gotti sounds very mono-tonal as the project goes on. There is plenty of room for improvement on the lyrical side of things.
The features are good as they add the only variation in the whole project. Each may not have the most entertaining verse but they certainly raise the profile of the project as well as bringing fresh voices. Some guests further from the rap genre could have added another dimension.
Overall, this can be enjoyed in the right frame of mind, but is not for everyone. Yo Gotti needs to shake up his formula if he wants to bring in a wider audience.
Zuse has very distinct voice and dialect, but this doesn’t mean he can be extremely repetitive and call it entertainment. While he does have good verses, the chorus’ are long and very repetitive which drags the song down, despite them being very catchy.
The production is good but very limited in its range of tones which can make it difficult to really understand Zuse as he has very low vocal tones aswell. The project is full of dark, resounding bass and creates an almost throbbing backing for Zuse to rap over. This makes a very specific range of enjoyability for the audience.
The lyricism is alright in the verses but the hooks are very simple and repetitive which, while they are catchy, can create a boring track overall. Zuse does have some wordplay and other lyrical techniques but the hooks disappointment far outweigh the verses greatness.
The features are good, especially T.I, and they help to bring more diversity to the project. Zuse can be difficult to listen to for a full length project but with the features, it helps break up the monotony and makes a much better listening experience.
Overall, This is an enjoyable project if you like the formula that Zuse works with, deep voice with deep toned trap music, but if you like something with some up and downs in, more of a roller-coaster ride, then this is not for you.
This is a diverse album, but it may not connect with everyone as a cohesive project. There are tracks for trapping, radio tracks, tracks for women and tracks for driving to, however all together they don’t entirely blend. It does follow the idea of a film, as there is a song on there for pretty much any scene that could come up, but even as a soundtrack it doesn’t exactly flow all the way through.
The lyricism is good on each track and helps to lend to the descriptive nature of the film it was partly designed to be. T.I is still sharp and plays effortlessly on every track. However on some tracks the backing is slightly overwhelming for his voice and can make him fade into the background instead of at the forefront where he should be.
The production is amazing, but with Pharrell executive producing its hard to imagine the production being bad. Each track is distinguishable from the others and is one of the points that helps shape the collection of tracks into an album. T.I also recruits some top producers, like producer of the year DJ Mustard, to help keep things at the forefront of Hip Hop and for things to sound as fresh as they can.
The features are interesting to say the least. They all add something to the tracks they are on, and it is interesting to see that some of them are featured on several tracks and not just one. All of the featured artists help to add to the diverse nature of the tracks since they help break from just hearing T.I for the length of the project.
Overall, this is a good album for T.I as it shows that he is still lyrically sharp and that he is still culturally relevant, while being able to appeal to all listeners of the Hip Hop genre. However the project needs more of a theme or story to tie it all together, to make a great album and not just a great collection of tracks.
This is a nice collection of the same sounding songs that do not fully show the talent on the roster. It is very unfortunate that this is not the standout label roster showcase the G.D.O.D series is intended to be. Even the head honcho, T.I, who is a very talented rapper, sounds comfortable but not excelling on every track. He still comes across as the top guy amoung the others on the tracks but he is not putting out the rhymes that we all know he is capable of, even with the double time flow.
The lyrics are not strong on this album. T.I shows what he can do but it comes across as he is not really trying and a couple of others, Trae Tha Truth and Young Dro, do quite well on the tracks they are on. The others however come across as very similar and non-distinguishable. B.o.B does some alright work on his tracks but even Iggy Azalea comes across as mediocre on the track she appears on.
The production is good, but needs more variation. Although done by different producers, they come across as almost the same. Mostly trap based beats, they all seem to follow a generic formula and pattern that doesn’t create a very entertaining atmosphere.
One of the good things going for the project is the energy that goes into it. A majority, if not all, of the tracks have a lot of energy and that is one of the only positive things about this project that could have been so very promising.
Overall, this does not live up to its potential at all but can provide a couple of good songs to use, possibly as some sort of workout mix for when you go to the gym.